CoolGuy

CoolGuy was a character that was created by former BadBoy's Choice actor Joey Selfridge in an attempt to keep the BadBoy character alive after the end of the television show. After the cancellation of BadBoy's Choice, Joey Selfridge began to appear at various events and raves portraying the BadBoy character until he was served a cease and desist notice from CHUM Limited in 2002, forcing him to rebrand himself as the legally distinct "CoolGuy." One of the key differences between BadBoy and CoolGuy are that the accents are different - CoolGuy speaks a more urban or "Black" accent as opposed to BadBoy's patois "Jamaican" accent. CoolGuy is also legally prohibited from wearing a flame shirt. ""This is a pathetic attempt by a man who refuses to acknowledge that the party is over for BadBoy. To revive the character now and to profit from it after the tragic death of Rick DeSanto is a disgrace. Mr. Selfridge should be ashamed of himself.""

- Jerry Goldstein, The Toronto Sun

The character never caught on the way BadBoy did but Selfridge does manage to make a small income from appearances as CoolGuy as there is still a small group of die-hard BadBoy fans who have also never gotten over the summer of 2000 and probably never really will.